Wash the potatoes thoroughly under running water to remove any dirt. Scrub with a brush if necessary.
Dry the potatoes with a clean towel.
Poke several holes in each potato (6-8 times) using a fork to allow steam to escape.
Mix olive oil, sea salt, and black pepper in a bowl and brush or spray this mixture generously over the potatoes.
Preheat air fryer to 400°F (200°C) for 5 minutes.
Place potatoes in the air fryer basket without touching each other.
Cook for 30-35 minutes, flipping halfway through for even crispiness.
Check doneness by inserting a knife or fork; cook more in 5-minute increments if needed.
Remove potatoes and let rest for a few minutes before serving.
Top with your favorite toppings like butter, sour cream, chives, cheese, and bacon bits.